STEADY JAPAN, Inc.

Booth Number:E6-21-1

Co-exhibitors:-

Fitness Club・Health Promotion Facility, Trainer・Instructor・Coach, Personal Studio・Yoga & Pilates Studio, Sports Equipment Retail Store・Wholesaler・Distributor・Retailer, Wholesaler・Distributor・Retailer・and Sports Goods Store, Acupuncture・Chiropractic・Relaxation・Salon Facility, Care Facility・Welfare Facility・Hospital・Medical Institution, Stadium・Arena・Ground・Sports Facility Manager, Municipality・Tourist Association・Association Group, Other sports industry stakeholders

[Realizing Keiichi Hisano’s “Ideal”] Keiichi Hisano—a top physique athlete with outstanding achievements including back-to-back victories at the JBBF All Japan Fitness Championships, runner-up at the Men’s Physique East Asia Championships, and 5th place at the IFBB World Men’s Physique Championships—is also active as a personal trainer.
Now, for the first time, Hisano has teamed up with STEADY to co-develop the first product in the Ultimate Gear Series: a pair of power grips designed to push training performance to its absolute limit.
These grips address every issue Hisano has experienced with conventional power grips, delivering a level of functionality and comfort that will impress even the most advanced athletes.

[Product Link]
https://steadyjapan.com/products/st-h01

[Supervised by Keiichi Hisano] The Ultimate Strength Training Gear: The “Ultimate Gear Series”
The Ultimate Gear Series is a top-tier line of training equipment co-developed by Keiichi Hisano—one of Japan’s leading physique athletes with outstanding achievements both in Japan and abroad, now active as a professional bodybuilder and personal trainer—and STEADY, a brand dedicated to creating home fitness equipment with a customer-first approach.
By combining deep expertise and unwavering passion, this series embodies the insights, attention to detail, and uncompromising vision of a world-class athlete who has relentlessly pursued excellence in training.
Crafted with no concessions, these items are designed to elevate the quality of your daily workouts to the next level.
Highly recommended for intermediate to advanced strength trainers seeking gear that matches their discipline and ambition.

[Product Link]
https://steadyjapan.com/products/st-h02

[Café-Level Deliciousness in a Complete Nutritional Meal]
RICH RISE PROTEIN (nicknamed “Ricchira”) is based on the concept of “a morning cup that your body loves.”
According to chrononutrition, breakfast plays a key role in resetting the body’s internal clock and regulating daily rhythms.
Yet, surveys show that about 1 in 4 people in their 20s–40s skip breakfast, and this rises to around 43% among single-person households in their 40s (*1).

To help even the busiest individuals fuel their body and beauty from within, RICH RISE PROTEIN is formulated with 35 carefully selected nutrients, delivering one-third of your daily essential nutrients in just one 50g serving (*2).
All it takes is a quick shake with water or milk—less than a minute—for a delicious, nutrient-packed meal that supports both health and beauty.

This is the perfect “high time-performance breakfast” for those who want a quick, tasty, and effective start to their day.
It’s also ideal for people who often delay meals due to a hectic schedule, or for those who want to optimize their nutrition and get closer to their best self without sacrificing time.

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Premium Protein, Inside & Out
We placed special emphasis on both the quality and quantity of protein—an essential building block for skin, hair, muscles, and bones, yet often lacking in modern diets.
Each 50g serving includes a generous 24g of protein, blending highly absorbable whey protein (from dairy) with long-lasting soy protein (from plants), offering the best of both worlds.

To support digestive health and internal balance, RICH RISE PROTEIN also includes inulin, psyllium husk, lactic acid bacteria, and glutamine.
Among these, psyllium—a key ingredient known for supporting fasting and prolonged satiety due to its slow digestion—helps reduce unnecessary snacking and contributes to a cleaner, more comfortable daily routine.

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[Product Link]
https://steadyjapan.com/products/st301

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(*1) Ministry of Health, Labour and Welfare, Japan – 2019 National Health and Nutrition Survey, Tables 10 & 11
(*2) Based on the 2020 Dietary Reference Intakes for Japanese (18+ adults), excluding energy, lipids, carbohydrates, sodium, and phosphorus. All other essential nutrients are provided at one-third of daily values per 50g serving.

[A New Healthy Habit—Achieve Gym-Quality Results Just by Sliding]
From the wellness brand RELANESS, which aims to make “I have to work out…” feel lighter, this product offers a unique way to seamlessly integrate aerobic exercise into daily life through a fun, skating-like motion. Its combination of functionality and modern aesthetics caught wide attention, and during its pre-sale campaign on the Japanese crowdfunding platform Makuake, it reached its funding goal in just 3 minutes and ultimately raised 10,035,800 yen from 1,146 supporters.

What supporters praised most was its time-efficient workout performance.
Without requiring any technical knowledge, users simply slide their body from side to side for just 10 minutes a day, achieving aerobic exercise efficiency 4 times greater than walking and twice that of jogging, as proven by METs-based scientific data (*1).
Our own electromyography (EMG) data (*2) further supports this: compared to jogging, the SlideMat increased muscle activity by approx. 411% in the hamstrings, 530% in the quads, and 805% in the back.

While it’s easy to use and fits into busy lifestyles, users have reported a strong sense of challenge and satisfaction—comments include:

“My thighs were sore after just one session!”
“I started sweating from my forehead within a couple of minutes.”

As a result, the SlideMat is gaining recognition as a new form of aerobic training and a practical wellness solution for health and beauty-conscious individuals.

The product also features Japan’s first anti-slip design (*3), achieved by using different materials for the sliding area and the non-slip zones.
This innovation not only reduces foot discomfort during workouts, but also enhances interior compatibility and storability—key factors highly rated by users.

[Product Link]
https://steadyjapan.com/products/re500

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(*1) Based on METs values for walking, jogging, and inline skating from the National Institute of Health and Nutrition, Japan.
(*2) Internal study conducted in April 2024 using average EMG data from male and female testers in their 20s, 30s, and 40s.
(*3) Internal data; anti-slip material structure currently under international patent application by manufacturer.

[Full-Body Entry-Level Care in Just 10 Minutes a Day—Simply by Lying Down]
This fully automatic self-care mat is designed under the concept:
“Effortless yet holistic relaxation for both body and mind.”

While most home-use stretch mats on the market today focus only on partial care—typically limited to the upper body—this product takes a whole-body approach inspired by Eastern medicine. Based on the clinical insight that “the cause of discomfort often lies away from the area of pain,” and acknowledging the calves’ role in blood circulation throughout the body (hence the term “second heart”), this mat ensures that even the legs are thoroughly cared for.

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Developed in Collaboration with Licensed Judo Therapists
Our team conducted in-depth research on professional manual therapy techniques and collaborated with certified judo therapists—experts in bones and muscles—to fine-tune every movement, stretch intensity, and sequence.
Together with a leading care and medical device manufacturer, we meticulously designed the airbag movement and control program, spending over a year perfecting the product.

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Key Features:
• Synergistic Combination of Stretching, Compression, and Heat Therapy
• Fully Automatic, Full-Body Coverage

At the core of this experience are 24 advanced airbags known as Infinity Air™, carefully arranged based on ergonomic principles. These high-performance airbags replicate human-like hand movements such as kneading, opening, and compressing—delivering comfortable pressure and stretch without strain.

The back and lower back area, centered around the “Tanden” (a core energy point in Eastern medicine), is equipped with a 45°C heating function (*2), gently warming the body while enhancing circulation.

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Customizable Auto Programs:
• 4 Full-Body Modes
• 5 Targeted Area Modes
Each program offers 3 adjustable levels for both intensity and duration, allowing you to easily fit sessions into your lifestyle and turn care into a sustainable daily habit—no disruption to your schedule.

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[Product Link]
https://steadyjapan.com/products/st155

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(*1) Refers to wellness-level care, not intended as a replacement for medical treatment.
(*2) Warmth felt on the skin while using the device.

Here are the highlights of our booth!

  • Booth Theme (Key Highlights

    [Keiichi Hisano Expected to Attend & New Product Debut at SPORTEC 2025!] Experience the Keiichi Hisa

    Keiichi Hisano, one of Japan’s top physique athletes with outstanding achievements both in Japan and abroad, is now active as a bodybuilder and personal trainer.
    Together with STEADY—a brand devoted to developing home fitness equipment with a customer-first mindset—they have combined their knowledge and expertise to deliver the Ultimate Gear Series, the pinnacle of training equipment.
    Come and experience gear designed to elevate the quality of your daily workouts to new heights.
    We are also planning to showcase the third product in the series, making its first appearance at SPORTEC (subject to change).

  • Booth Theme (Key Highlights

    [SASUKE 1st Stage Record-Holder Hayate Kajihara Expected to Attend!]

    Come experience the RELANESS Slide Mat together with Hayate Kajihara(https://www.instagram.com/hayate_kajihara/), the Speed King who holds the fastest record in SASUKE 1st Stage history!
    You might even get challenged to a speed showdown by the champ himself…!?

    ※ Please note that Hayate Kajihara’s appearance is limited to specific time slots.
    For the latest updates and schedule details, be sure to follow our official Instagram:
    https://www.instagram.com/steady_jp/

  • Our Company's Strengths and Features

    A home fitness brand that has received the Amazon.co.jp Seller Award for three consecutive years and

Company Information

Company Name STEADY JAPAN, Inc.
Representative Name Yuki Mori
Country JP
Email support@steadyjapan.zendesk.com
URL https://steadyjapan.com/
*Information is updated as needed to stay current.